Illustrator| XMind | Squarespace
For this web design, I presented complicated data through visualization and simplified background to guide attention to the contents. Control complexity from user’s end was also minimized to deliver straightforward answers. I tested the website on various devices (cell phone, tablet and computer) to make sure it functioned properly.
For logo design, I started by combining platform name “UnityB2B” with several design elements. These include upward pointing arrows representing entrepreneurial spirit and connected lines representing the collaborative nature of B2B. 3D geometric effect and special typography were applied in some designs to polish the effects. For the color palette, I used a combination of gradient color and flat color to give an active touch without compromising readability.